If you are reading this most likely you viewed the video I shot in our Furnace Hills Coffee roastery about things to keep in mind — reminders — about your fundraising efforts. I thought I would summarize them here again for you.
- First, we talked about having a point person that always keeps your fundraiser in front of your group or constituency. We have found that organizations or individuals that do this raise the most funds.
- Second, it’s important to set goals for your fundraiser. What is the total you’d like to raise? How much do you want to raise in a month in six months?
- Third, monitor your progress. Know where you are in the process. Are you behind, ahead on track?
- Choose your methods. Will you use a product fundraiser or ask donors for funds? With Furnace Hills it’s coffee sales, but you could use a company that sells candies or popcorn or pizza.
- Don’t rule out or give up on email. We have had one fundraiser where the person had an email list of just 200 addresses and has raised over $1,000 in two months.
- Don’t leave out Generation Z. These adults born after 1996 want things straightforward and to the point. Many individuals of this generation will love to help you in your fundraising efforts.
- Make sure to thank those that have participated in your fundraiser. It’s polite form and perhaps they will be a part of your next fundraiser because of that note or email you drop their way.
- Work at building a community of people that care as much as you do about your cause. It will make you all stronger and your impact on that issue will be more profound.
It truly is a privilege to share these ideas with you. On Saturday we’ll be sharing our latest fundraising program with you. We want to help many of you raise funds for the worthy efforts you want to accomplish.
You can shop at our 24/7 online store (https://www.furnacehillscoffee.com). Remember we roast special coffee employing special people.